Now booking · NYC & Long Island
Video, photo, and social strategy for brands, teams, leagues, events, and athletes across every sport. We shoot it, cut it, and plan where it lives, so your story actually shows up online.
Experience across
Book one shoot or hand us the whole calendar. Every deliverable is cut for the platform it's going to, not just the timeline.
Full-game or full-event coverage turned into highlight reels and recaps while the moment is still hot. Big plays, crowd energy, and the bench reactions everybody wants to repost.
For: teams · leagues · tournaments · fan eventsWorkout videos, group sessions, and mic'd up pieces that show what the work looks like inside your building. The content that builds an athlete's brand and gets new members and clients to reach out.
For: training facilities · gyms · athletesDocu-style pieces that tell your story on purpose: who you are, what makes you different, and why the right people should choose you.
For: brands · teams · athletes · launchesGame day, media day, events, and portraits. Clean, fast-delivered galleries your team can post, print, and send to press.
For: game days · events · media daysContent calendars, posting plans, and platform strategy built around your calendar. We've grown accounts from the inside and know what actually moves the numbers.
For: brands & teams without a dedicated social leadGame day, final score, announcement, and athlete graphics, plus branded templates your team can use on its own, so everything looks like one brand.
For: teams · brands · athletesEvery quote is built around your schedule and your budget. Tell us what's on the calendar and we'll put a plan together.
One-time
One game, one session, or one event. The easiest way to see how we work.
Monthly
A regular presence in your building. Your athletes get to know the face behind the camera, and the content gets better because of it.
Project
A story-driven piece for a brand, an athlete, a launch, or a big moment.
Working with a tighter budget? Reach out anyway. We build packages to fit.
Before founding Wes Way, Jamien's work reached 5M+ views across in-house roles, contracts, and freelance projects. Views aren't the whole story, but they're proof people are watching.
Distances measured in views · In-house, contract & freelance work
Before Wes Way, Jamien learned the game working in-house, on contract, and freelance for some of the biggest names in sports. The same playbook now runs every Wes Way project.
The JobCapture a four-day fan event packed with athletes and celebrities, fast enough to post while it was still happening.
The WorkOn-site coverage on the Sony FX3, cut into short-form social content for Instagram and TikTok.
ResultContent that generated 2M+ views, with a single video passing 2M on its own.
The JobCommunications & digital media internship: put MLB and MiLB players front and center across the Players Association's social channels.
The WorkOn-site player interviews at stadiums, turned into same-day short-form for Instagram, X, and TikTok.
Result318K+ views and 27.7K likes across 17+ posts in a single summer.
The JobGrow the social presence of one of Syracuse's largest student organizations through a full event season.
The WorkPlatform strategy, season-long content calendars, and a team of student creators for Juice Jam, Calenton, and Block Party.
Result2.05M views, 59.2% TikTok growth, and 1,100+ new Instagram followers.
The JobBranded content from national showcase stages like the Jordan Brand Classic and the Nike EYBL circuit.
The WorkCoverage of the Jordan Brand Classic and State Championships, from concept through delivery, on every deadline.
Result230K+ views across branded posts.
Every project takes the same road, from the first call to the last post.
A quick call about your brand, your schedule, and what you want people to see. You get a plan and a quote after.
We lock the shoot dates, shot list, and where each piece is going to live before anybody picks up a camera.
Cinema cameras on the sideline, Premiere and After Effects in post. Every edit is cut for the platform, not just the timeline.
Files ready to post, with captions and timing built in. On a retainer, we check the numbers and adjust month to month.
Wes Way Creative was founded by Jamien Petty, a New York producer and Syracuse Newhouse grad who has spent the last four years making content for MLBPA, Syracuse Athletics, Fanatics, and some of the biggest stages in basketball.
The goal is simple: give every brand, team, and athlete content that looks and performs like the pros, with someone who actually knows the game behind the camera.
One Way. Wes Way.
Anyone in sports: brands, pro and amateur teams, leagues, events, training facilities, and individual athletes. If your world revolves around the game, we're a fit.
We're based in New York City and cover NYC and Long Island regularly. Travel is on the table for the right project.
Every quote is built around what you need: how many shoot days, how many teams, and what gets delivered. Retainers are bundled, so they cost less per shoot than booking one at a time. We also build packages for tighter budgets.
Your schedule, access to the games or sessions, and a quick call about what you want people to see. We handle the rest.
We can. Every package comes with files ready to post. Retainer clients can add content calendars, captions, and posting on their accounts.
Now booking · NYC & Long Island
Share a few details and we'll get back to you to set up a discovery call. Prefer to reach out directly? That works too.